Helped Smoothie King changed user perception about the brand in UK
To cherish their global guests, Cartier asked Printwell UK to propose a bespoke packaging design for their individualised vinyl that were to be presented at their event, for the celebration of Cartier London.
Presented in each of their guests’ hotel rooms, these boxes were responsible for setting the scene and thanking Cartier’s’ stakeholders for their continued collaboration
As part of our creative process, Printwell UK took the design concept and brainstormed the most effective way for Cartier’s’ vision to come alive.
Once the foundations were established, Printwell created a top layered tray for the vinyl to be housed, once lifted, the vinyl player was revealed in a velvet foam platform.
To ensure an immaculate presentation, a hidden compartment for all cabling was also built. For the covering, we chose to incorporate a matt, black premium paper with Cartier’s iconic gold logo debossed in foil.
Printwell UK are thoroughly proud to have had this opportunity and follow this project through from inception to completion for Cartier.
Packaging and Printing
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